Jamloop

Must be compliant with TBB regulations, including:

Ad(s) must not depict on-camera consumption or intoxication

Ad(s) must include "Please drink responsibly"

Must be targeted to A21+ and should be placed only where at least 73.6% LPA

Programmers' and programming exclusions may apply

- Ad(s) must not depict on-camera consumption or intoxication
- Ad(s) must include "Please drink responsibly"
- Must be targeted to A21+ and should be placed only where at least 73.6% LPA
- Programmers' and programming exclusions may apply

Gambling, Sports Betting, Apps, Casinos &amp; Lotteries

Requirements for all gambling-related ads:

Ad(s) must run in states where legal/licensed

Play Responsibly messaging / Gambling Help Hotline required

Ad(s) must not provide odds of winning or exaggeration of winning amounts

- Must be targeted to A21+
- Ad(s) must run in states where legal/licensed
- Play Responsibly messaging / Gambling Help Hotline required
- Ad(s) must not provide odds of winning or exaggeration of winning amounts
- Programmers' and programming exclusions may apply

Gambling requirements plus: ad(s) must run in states where legal/licensed. See T&amp;Cs for special offers.

Casinos &amp; Mobile Gaming (Cash / Sweepstake Prizes)

Gambling requirements plus see T&amp;Cs for state exclusions.

Casino &amp; Mobile Gaming (No Cash Prizes)

Disclaimer requirements: Age 21+, "For amusement/entertainment purposes only," "Gaming is addictive. Please play responsibly," "Not a gambling website," "NO PURCHASE NECESSARY," "Void where prohibited by law," See T&amp;Cs for state exclusions

- Cannot display or portray real money
- Disclaimer requirements: Age 21+, "For amusement/entertainment purposes only," "Gaming is addictive. Please play responsibly," "Not a gambling website," "NO PURCHASE NECESSARY," "Void where prohibited by law," See T&amp;Cs for state exclusions

Gambling requirements plus: only official state lotteries are acceptable. Must be targeted to the legal purchasing age of the advertised state lottery.

Ad(s) must not disparage DIRECTV company products or services

Ad(s) must not promote competitive services or products

Ad(s) are not conquesting or using DIRECTV data to promote competitive brand

Ad(s) with brand awareness messaging are acceptable; subscriber offers are not

- Ad(s) must not disparage DIRECTV company products or services
- Ad(s) must not promote competitive services or products
- Ad(s) are not conquesting or using DIRECTV data to promote competitive brand
- Ad(s) with brand awareness messaging are acceptable; subscriber offers are not

Must be compliant with FDA regulations. Ad(s) must include:

FDA Approved Use and by 'Prescription Only'

Side effects and contraindications are clear, conspicuous, and neutral

Text is clear without distractions and can be read easily

Must include contact information (phone or website URL)

- Product Name/Pharma Brand Tag/Name
- FDA Approved Use and by 'Prescription Only'
- Side effects and contraindications are clear, conspicuous, and neutral
- Text is clear without distractions and can be read easily
- Must include contact information (phone or website URL)
- Programmers' and programming exclusions may apply

Blockchain-based digital assets may be considered on a case-by-case basis. Must be compliant with SEC and FINRA regulations. Programmers' and programming exclusions may apply.

Must be compliant with federal, state, or local laws and regulations. State exclusions may apply. Programmers' and programming exclusions may apply.

Please refer to the DIRECTV Ad Guidelines for more details.

Advertising content guidelines for restricted categories including alcohol, gambling, pharma and more

Content Guidelines

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Build your first workflow and watch it run end to end.

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Content Guidelines

Alcohol (Beer/Wine & Hard Liquor)

Gambling, Sports Betting, Apps, Casinos & Lotteries

Sports Betting Apps

Casinos & Mobile Gaming (Cash / Sweepstake Prizes)

Casino & Mobile Gaming (No Cash Prizes)

State Lotteries

MVPD/vMVPD (incl. AVOD/SVOD)

Pharmaceuticals

Cryptocurrency

Political